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In late 80’s Benedent designed the Triple head toothbrush with the vision of providing the ultimate toothbrush experience for people with special needs; the result was so unique and functional that the company patented the design and the concept of three, independent, flexible heads around the world. After some years selling the toothbrush to Dentists Offices and Dental Hygienist under the Benefit brand, the company took a step into the Pet Dental Care Market with the same Toothbrush, since it makes brushing others Faster, Easier and Better. That’s when Triple Pet was born; immediately after new products had to be developed to go along the toothbrush, the first one of these products was the All Natural Vanilla Flavor Toothpaste, as unique as the triple head Toothbrush, the market had never seen anything like it, no sugar added, sweetened with Stevia, no foam making formula, breath improving flavor. |
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Then a Breath Freshener Gel and a Skin Cream were added to the line. But Benedent kept searching for products that would help pet owners maintain their pet’s dental health with less effort at reasonable cost, and after many months of research and experimentation Benedent developed a water additive to help prevent plaque formation/removal: The Plaque Off Fresh Breath. Plaque Off Found a good deal of success at its early stages and customers and consumers started calling because a positive side effect took place, not only Plaque was being removed and breath improved, but their pet’s waste was not as smelly as it used to be, since Plaque Off promotes a better digestion this came as a natural result, therefore Waste Eaze was created. Benedent recognized that the liquids were having a good acceptance in the market and developed the Skunk insurance, the only product in the market that in fact gets rid of the bad odor produced when a pet gets sprayed by a skunk, and eventually we develop the No Odor, the same liquid but marketed for a broader range of uses. Since the year 2000, a number of important companies found in Benedent the perfect source for products with their own brands; hence Benedent started manufacturing private label projects not only in the USA but in other countries around the globe. In 2008 Benedent brought new investment from toothbrush experts whom immediately started working on the design and development of the 2nd generation Triple head toothbrush, with a clear determination of making Benedent a trend setter not only in pet dental care industry but also in human toothbrushes. During this stage, the EZDOG sub-brand was created and with it, the palm assisted Finger Brush, the Large Breed Triple Head toothbrush and the Small Breed Triple head Toothbrush, all launched between Summer 2009 and Spring 2010. Benedent keeps researching and developing prototypes of products that eventually will be launched into the market with the sole purpose of adding value to our society. That’s the vision for the years to come, and we sincerely wish you to become part of the dream. Thank you very much for your interest in Benefit and Triple pet Products. Benedent Corp. |
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